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Recent Style & Beauty Articles

Fresh ideas ready for you to try.

What's that old saying? "In-between weather, never looked better." OK. Maybe I made that one up. But it might catch on, especially after you follow these simple tips to transition your wardrobe from comfortable fall days to almost-there winter conditions.

If you don't love your hair, we have suggestions for you.

The shopping scene in Ada might surprise you. From clothing, to paper products, to pottery, it's a charming little area that needs to be on your radar. Bring some friends, or go it solo—but when you stop in, tell them West Michigan Woman sent you.

Your favorite outfits of the season are just a step away, inside Sparrow Boutique in Muskegon. Owner Kristi Kettler talks trade show finds and what you'll want to start looking for.

Ladies, consider yourself lucky: Downtown Grand Rapids is not lacking in fresh and fabulous boutiques. This city guide sampling is a refresher course on keeping up with some well-known boutiques, newer names, and everything in-between. Check out what they have in store for you ...

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