Crossroads Eldercare Options
Brilliant Tenacity
In 2012, as a single parent, Elizabeth Eardley started her company after resigning from a national corporation that no longer aligned with her values. This year, Elizabeth is celebrating Crossroads Eldercare Option’s 10-year anniversary. Crossroads is a small company of only 5 women, but they are mighty, having assisted over 1,200 families this year alone. Elizabeth’s team of advisors consult with and provide guidance and referrals for eldercare options in the West Michigan community, all at no cost. In the last decade, they have helped over 10,000 people. Families are often confused and stressed as they navigate the senior care maze for their loved ones, and Crossroads offers support, education and information during this difficult time. When asked about her tenacious spirit, Elizabeth said, “I [have] learned that you could accomplish your dreams one step at a time if you just persevere.”
Elizabeth Eardley
- Details
- Category: Brilliance Awards Finalists 2022
From this issue
Catherine Ripley—a trailblazing entrepreneur, mentor, and advocate for women in technology and business—is the 2025 Brilliance Awards Woman of the Year.
It's truly West Michigan's time to shine; when the sun is shining, birds are singing, and spending time outdoors is (rightfully so) the only thing many of us want to do. If your outdoor space at home could use some sprucing up in order to make it the sun-drenched place you've always dreamt of, keep reading.
It's that time of year when being outside is the goal whenever possible. Thankfully, West Michigan has plenty of offerings to fit the bill. When it comes to enjoying some culinary delights and libations, consider indulging at these irresistible outdoor options.
With over 30 years of philanthropic leadership, Michelle Rabideau, CFRE, MPA, has raised over $125 million for causes in healthcare, education, and women's empowerment.