Celebrating Brilliance
The story of West Michigan Woman began in August 2002, with the launch of Serendipity Media, a publishing company rooted in the tour and travel sector. As our business grew, so did our passion for creating meaningful connections. This journey eventually led to the launch of West Michigan Woman in 2012, a publication designed to inspire and support professional women in our community.
A decade later, we're proud to have fostered a space where stories of resilience, growth and achievement are shared at the Brilliance Awards. These awards celebrate the exceptional talent, spirit and commitment of those who are dedicated to uplifting others and driving positive change. It is an honor to recognize the women—and men—who elevate our community and inspire us to reach higher.
Join us as we continue to celebrate the brilliance within our community.
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View all event photos here.
Photos are by Arrae Photography | www.arraephotography.com
"It was a great night! I had a lot of fun, and it was great to be recognized. It's always good to be recognized and amog=ngst many women that are well deserved. And of course, it's fantastic to be here! I have many women around me in my life that are always supporting me, so to be recognized for supporting other women is humbling."
- Carlos Sanchez, MAD, 2023 Brilliant Best Supporting Man