Recent The 2025 People's Choice Award Articles

Nichole Sadek

Nichole Sadek

Attorney and Founder, Sadek Law, PLC Nichole Sadek was raised by entrepreneurs and do-it-your-selfers. She’s also married a business owner, who’s from a family of business owners. Nichole quickly realized that law firms, in her own words, are actually “no fun to work...

Samantha Rutherford

Samantha Rutherford

Agency Operations Director, Leverage Marketing Sam Rutherford is a passionate advocate for women, marginalized communities, and small businesses in West Michigan. As a marketing professional, she believes in elevating brands without stripping away what makes them...

Kymberly Pashkowsky

Kymberly Pashkowsky

MI Prevention Community Risk Reduction Chief, MI Prevention State of Michigan – LARA Saving lives and preventing the cause of everyone’s “worst day” is part of who Kymberly Pashkowsky is. A mother of five and a Master of Public Health, she spent over 30 years in fire,...

Austin Roelofs

Austin Roelofs

Vice President of Programming, Kids’ Food Basket Austin Roelofs began his career with Kids’ Food Basket in 2008, first as a college volunteer and intern, and now sitting on the leadership team. He’s overseen the expansion of Sack Supper programming from 1,400 to...

Pam Westers

Pam Westers

Owner and Founder, Profile Salon & Spa, Beautiful You by Profile Pam Westers is Founder and Executive Director of Beautiful You by Profile, a 501c3 nonprofit organization founded in 2014 whose mission is to help women and girls undergoing cancer treatment look and...

Kylie Ambu

Kylie Ambu

Inclusion Host and Producer, Mutually Inclusive, WGVU Public Media An award-winning Asian American journalist, Kylie Ambu has more than six years of experience reporting and found a home with WGVU Public Media in 2020—working to champion our community’s diverse and...

Tammy Myers

Tammy Myers

Associate Creative Director, Meijer Tammy Myers is a legislative advocate, creative director, and breast cancer survivor who played a pivotal role in modernizing Michigan’s surrogacy laws. Diagnosed with breast cancer at 33, she turned her journey into a movement,...

Tarra Carson, MA, M.Ed.

Tarra Carson, MA, M.Ed.

Founder and President, HBCU Club of Muskegon Tarra Carson understands firsthand just how imperative mentorship is in guiding and growing individuals, personally and professionally. As Founder and President of HBCU Club of Muskegon, Tarra has mentored over 250 students...

Arlan Palmer

Arlan Palmer

Diversity Coordinator, Wedgwood Christian Services  Arlan Palmer is a dedicated leader in the Grand Rapids community. As Chaplain and Diversity Coordinator at Wedgwood Christian Services, he’s spent 38 years supporting vulnerable youth and families, particularly...

Anne Doornbos

Anne Doornbos

TowerPinkster, AIA Grand Rapids Anne Doornbos is an award-winning architect with TowerPinkster and is motivated by her own past mentor, Dan Woodfun, to now mentor others. Her experience focuses on civic, education, commercial, non-profit, and sacred spaces. A...