Recent Career Articles

#SimplyStrategy: Navigating Through the Social Media Waters

#SimplyStrategy: Navigating Through the Social Media Waters

When working with clients at Stingray Advisory Group, I am often asked about social media. With its fast pace, many people quickly become overwhelmed and lost in a sea of information. As with most challenges, I recommend taking a step back and getting a better...

5 Ways to Amplify Your Personal Brand

5 Ways to Amplify Your Personal Brand

Are you doing all you can to get the message of your personal brand out in the community? Kim Bode, Principal at 8THIRTYFOUR Integrated Communications, has some tips for those who want to go further. I had a great conversation this past week with a good friend of...

DOUBT.

DOUBT.

Hearing the audience's unified response was simultaneously validating and soul-crushing. You see, I was giving a talk to a group of 200+ people—primarily women—titled Step into Your Power. The slide they were viewing showed a spectrum, with DOUBT at far left and...

#SimplyStrategy: Going Back to the Basics: The Human Side of Business

#SimplyStrategy: Going Back to the Basics: The Human Side of Business

Some of the first lessons we learn have to do with etiquette and manners. From sharing to saying "please" and "thank you" to following the Golden Rule, it was made clear that there are certain rules of decorum. These all followed us into adulthood and, in turn, into...

Mugs and Microaggressions

Mugs and Microaggressions

Twelve years ago, I (Jen) started my "dream job" teaching biology at a small liberal arts college. I wanted to be a professor ever since I took my first undergraduate genetics class with the professor who became my undergraduate mentor. She was knowledgeable, firm but...

What Happens When Employees Come First

What Happens When Employees Come First

Customer service always has been and always will be critical for business. Yet one local West Michigan business strives for customer service excellence by putting employees—not customers—first. Open Systems Technologies (OST) operates on an "employees-first"...

Making Time for Growth: You Have to Take Initiative

Making Time for Growth: You Have to Take Initiative

There comes a time in every woman's career when it's time to make change—whether or not she recognizes that. Personal or professional growth doesn't always come easy; sometimes, it's downright frightening. I was seated at my computer, having worked a full year at my...